Campaign Strategy
Campaign strategy deck
Emma Carter
RecommendedAccount Director
Why: Existing L'Oreal account lead with beauty experience, French language and senior sign-off scope.
Review before accepting
- Emma Carter would be over 90% capacity
L'Oreal Europe — Autumn Skincare Retail Acceleration Campaign. This balances the new brief against existing live work, so improvements come from reshuffling ownership rather than adding work on top.
0 of 31 assignments accepted
1 steps · Account Director sign-off
Campaign Strategy
Campaign strategy deck
Emma Carter
RecommendedAccount Director
Why: Existing L'Oreal account lead with beauty experience, French language and senior sign-off scope.
Review before accepting
1 steps · Creative Director sign-off
Creative Direction
Creative direction deck
Chloe Bennett
RecommendedCreative Director
Why: Creative Director with beauty and retail campaign experience.
Can sign off: Creative direction, key visuals, campaign concepts5 steps · Producer sign-off
Photography and Production
Production schedule
Olivia Hughes
RecommendedProducer
Why: Senior producer with L'Oreal and LEGO production experience; reduces pressure on Maria.
Can sign off: Production schedule, shoot logisticsPhotography and Production
Photographer booking
Olivia Hughes
RecommendedProducer
Why: Best owner for vendor booking and production schedules.
Can sign off: Production schedule, shoot logisticsPhotography and Production
Product shot list
Olivia Hughes
RecommendedProducer
Why: Keeps photography requirements with the production lead.
Can sign off: Production schedule, shoot logisticsPhotography and Production
Shoot coordination
Olivia Hughes
RecommendedProducer
Why: Can coordinate the shoot while Maria stays focused on final visual QA.
Can sign off: Production schedule, shoot logisticsPhotography and Production
Asset selection
Olivia Hughes
RecommendedProducer
Why: Owns asset selection before final design review.
Can sign off: Production schedule, shoot logistics4 steps · Creative Director sign-off
Video Production
Short-form video concept
Olivia Hughes
RecommendedProducer
Why: Leads video production so Maria is not overloaded by LEGO stop-motion work.
Can sign off: Production schedule, shoot logisticsVideo Production
Edit brief
Olivia Hughes
RecommendedProducer
Why: Keeps the edit brief with the production owner.
Can sign off: Production schedule, shoot logisticsVideo Production
Motion graphics
Olivia Hughes
RecommendedProducer
Why: Production lead should own motion delivery, with Maria reserved for QA.
Can sign off: Production schedule, shoot logisticsVideo Production
Final exports
Maria Rossi
RecommendedSenior Designer
Why: Maria knows the L'Oreal visual system but should only handle final design QA.
Review before accepting
5 steps · Account Director sign-off
Social Assets
Instagram static assets
Maria Rossi
RecommendedSenior Designer
Why: Best knowledge of L'Oreal assets, limited to high-value design execution.
Review before accepting
Social Assets
Instagram carousel
Maria Rossi
RecommendedSenior Designer
Why: Keeps visual consistency while avoiding full production ownership.
Review before accepting
Social Assets
TikTok cutdowns
Sophie Turner
RecommendedSocial Media Manager
Why: Social manager with TikTok and Instagram experience.
Can sign off: Influencer seeding workflowSocial Assets
LinkedIn launch post
Sophie Turner
RecommendedSocial Media Manager
Why: Can tailor launch formats across social channels.
Can sign off: Influencer seeding workflowSocial Assets
Caption writing
Sophie Turner
RecommendedSocial Media Manager
Why: Combines social strategy with copy support for launch posts.
Can sign off: Influencer seeding workflow5 steps · Client Director sign-off
Influencer Campaign
Creator shortlist
Sophie Turner
RecommendedSocial Media Manager
Why: Beauty and influencer experience with available capacity.
Can sign off: Influencer seeding workflowInfluencer Campaign
Creator outreach
Sophie Turner
RecommendedSocial Media Manager
Why: Owns creator outreach and can keep product seeding moving.
Can sign off: Influencer seeding workflowInfluencer Campaign
Product seeding
Sophie Turner
RecommendedSocial Media Manager
Why: Direct match for product seeding workflow authority.
Can sign off: Influencer seeding workflowInfluencer Campaign
Contract coordination
Sophie Turner
RecommendedSocial Media Manager
Why: Coordinates contracts while escalating only exceptions to Emma.
Can sign off: Influencer seeding workflowInfluencer Campaign
Content review
Sophie Turner
RecommendedSocial Media Manager
Why: Best placed to review creator content for social fit.
Can sign off: Influencer seeding workflow1 steps · Performance Marketing Lead sign-off
Paid Media
Paid media plan
James Wilson
RecommendedPerformance Marketing Lead
Why: Performance lead with paid media strategy sign-off scope.
Can sign off: Paid media strategy, budget planning4 steps · PR Manager sign-off
PR Support
Press angle
Luca Moretti
RecommendedPR Manager
Why: PR manager with French language and L'Oreal experience.
Can sign off: Media outreachPR Support
Media list
Luca Moretti
RecommendedPR Manager
Why: Owns European media relations and press office work.
Can sign off: Media outreachPR Support
Outreach copy
Luca Moretti
RecommendedPR Manager
Why: Can write and review French PR copy for market nuance.
Can sign off: Media outreachPR Support
Launch coordination
Luca Moretti
RecommendedPR Manager
Why: Best owner for launch coordination across press office activity.
Can sign off: Media outreach1 steps · Local market copy reviewer sign-off
Localisation
Localisation review
Emma Carter
RecommendedAccount Director
Why: French speaker and L'Oreal account lead for final client-facing review.
Review before accepting
4 steps · Project Manager sign-off
Ecommerce Coordination
Ecommerce agency briefing
Hannah Evans
RecommendedProject Manager
Why: Senior project manager with vendor coordination and timeline authority.
Review before accepting
Ecommerce Coordination
Landing page messaging review
Hannah Evans
RecommendedProject Manager
Why: Keeps ecommerce messaging review connected to delivery planning.
Review before accepting
Ecommerce Coordination
Asset handover
Hannah Evans
RecommendedProject Manager
Why: Strong operations owner for clean asset handoff before client review.
Review before accepting
Ecommerce Coordination
Final launch check
Hannah Evans
RecommendedProject Manager
Why: Owns final launch checks and delivery timeline.
Review before accepting